Held on November 21, 2025, at the Limassol International Book Fair Conference, this session examines how artificial intelligence is changing books, publishing operations and the wider creative ecosystem.
Demetris Skourides considers how books may evolve in the age of AI and how the technology could reshape knowledge, imagination and creativity. His contribution places publishing within a broader technological transformation affecting how information is created, organised and consumed.
Demetris Hadjisofocli discusses contextual thinking in creative ecosystems and presents an approach to social innovation led by AI ethics. This perspective emphasises that technological development must be evaluated in relation to communities, values and social consequences.
In the keynote address, Pan Macmillan’s Sara Lloyd examines the practical implementation of AI in publishing through strategy, tools, ethics and stakeholder engagement. The session stresses the importance of involving authors, employees, readers and other affected groups while publishers develop responsible policies and useful applications.
