The book publishing industry is undergoing profound transformations driven by shifts in technology, consumer behavior, and market dynamics. In this insightful presentation, Miha Kovač from the University of Ljubljana explores the key forces reshaping the book business and explains why promotion and discoverability are now more crucial than ever.
Key Discussion Points:
- The Driving Forces of Change: What is disrupting traditional publishing models?
- The Importance of Book Promotion: How visibility determines success in an oversaturated market.
- Discoverability in the Digital Age: Strategies to ensure books reach the right audiences.
Presentor:
- Miha Kovač, Professor, University of Ljubljana
The presentation can be downloaded via the link below, providing valuable insights for publishers, booksellers, and literary professionals navigating the rapidly evolving publishing landscape.
05_Miha Kovac_SiDT Module 4 Why-Publishing-changing (PDF) 
